NAMM, the National Association of Music Merchants (NAMM), commonly called NAMM in reference to the organization's popular NAMM trade shows, is the not-for-profit association that promotes the pleasures and benefits of making music and strengthens the $17 billion global music products industry.

Hear it from our attendees — The NAMM Show is where the music industry congregates to kick off the year with discovery of new gear, career development, networking, education, live music events and more.

NAMM Show Floor Exhibit Hours: Thursday, January 23: *10 am–6 pm Friday, January 24: *10 am–6 pm Saturday, January 25: *10 am–5 pm *Hall E opens at 9:30 am Exhibitors may escort buyers onto the show floor 8–10 am Friday and Saturday.

All NAMM Show registrations include access to the NAMM Show+ App, our digital extension to The NAMM Show. Learn more about what to expect at the show on our Show Information and Policies page.

The NAMM Show is where gear gets discovered, friends come together, and brands go global. Reserve your space and tell your story to the industry’s most influential audience.

We welcome all NAMM members, music educators, students, media, influencers, bloggers, engineers, producers, live event professionals to join us in Southern California. If you're an industry pro, provide services, or are studying music, sound, or live events, register now! Learn more about Member Badge Allotments.

Jan 22, 2025 · With nine active stages and 176 scheduled Bands at NAMM performances representing the gamut of musical genres, you can choose your own concert adventure in nearly limitless ways.

CARLSBAD, CALIF., November 18, 2024 – NAMM (The National Association of Music Merchants), the largest global not-for-profit music trade organization, will kick off its 2025 platform of events beginning with The NAMM Show, held January 21–25 in Anaheim, California.

The NAMM Show is like being at a movie theater on the opening night of the next big flick, not knowing what to really expect, but the buzz is real, and the crowd is bubbling with personalities.

NAMM is the music, sound, and event industry's trade association. As your association, we work to grow the industry and support music-making worldwide. Join NAMM and help power our industry's future.