US consumers face price hike on Indian tea due to tariff increase, impacting Wagh Bakri's exports and US market growth.

Indian tea prices in the US are set to rise ahead of Diwali as new American tariffs on Indian imports take effect.

Wagh Bakri launches super-premium tea for connoisseurs, priced at ₹800/kg, targeting growth in domestic and international ...

“Wagh Bakri is on a journey to get into newer markets. Tea is a habit-forming category. Hence, the task is to ensure that we get consumers to switch from their habituated brands to a new one ...

Wagh Bakri as a brand has stood as a relationship enabler. Being in the midst of election fever, the brief was to make the commercial topical whilst keeping it apolitical and contemporary.

Wagh Bakri has developed premium packaging to retain the freshness of the tea by using state-of-the-art technology. The tea packs of 250 gm and 500 gm have a foolproof hologram label to avoid ...

So the Wagh Bakri tea there has to blend with the milk's richness and make its presence, and flavour, felt. VIDEO: How tea company Wagh Bakri was born "Most Indians have their tea with milk and sugar.

Parag Desai, the executive director of Wagh Bakri Tea Group, died at the age of 49. Rajya Sabha member Saktisinh Gohil said he suffered a brain haemorrhage after a fall on October 22.

Wagh Bakri Tea Group is one of the country's leading packaged tea companies with a turnover of over Rs 2,000 crore and more than 50 million kgs of distribution.

Wagh Bakri, which caters largely to west, central and northern parts of the country, buys tea from North and South India and markets packets under four brands. August 07, 2016 / 13:55 IST ...