International travel, lifestyle and accessories brand TUMI has tapped Chinese actor Wei Daxun as its new Asia-Pacific brand ...

With more than 37 years of experience in the industry and a dedicated team of over 180 professionals, Dezign Format curates ...

Amara Sanctuary Sentosa has partnered with German luxury fashion house MCM to launch an exclusive lifestyle collaboration ...

Loyalty is re-emerging as the new battleground for Asia Pacific (APAC) retailers, as brands shift from transactional tactics ...

A new Guess advertisement featuring an AI-generated model has ignited criticism across social media, as the debate over ...

Amara Sanctuary Sentosa has partnered with German luxury fashion house MCM to launch an exclusive lifestyle collaboration spotlighting MCM’s Autumn/Winter 2025 collection.

Spotify is giving audiobooks the headliner treatment this summer, with a bold new campaign that positions them as just as addictive, emotional, and vibe-driven as music.

When I first started out in public relations as a fresh graduate, I’d tell my parents that I was working on something or be ...

Mamee Monster is celebrating Singapore’s 60th birthday with a marketing push that blends nostalgia with local cool.

Harry Styles’ gender-inclusive beauty label Pleasing has officially entered the sexual wellness space, and fans are already ...

Over the weekend, Astronomer went viral (again), but this time, for a very different reason. In one of the most unexpected ...

We’re shaping a modern Proptech brand that reflects how Singaporeans live today, not just where they live. Our inclusion in ...