"Myrt and Marge" which was sponsored by Wrigley's gum, was heard for the first time -- on CBS radio in 1931 and continued for 11 years. It was an early "soap opera" program and centered on two chorus ...

The now-ubiquitous bar code started out 40 years ago when a pack of Wrigley's gum was scanned. How's the barcode evolving in the age of mobile technology? GS1 U.S. president and CEO Bob Carpenter ...

Mars Wrigley is spending millions of dollars in a bid to restore chewing gum to its former glory with consumers, starting with an international ad campaign that jettisons typical category promises ...

Wrigley?s 5 Gum has signed as the first brand to sponsor MTV?s Music Meter application and Web properties. 5 Gum will be sponsoring MTV?s Music Meter for the next two months. MTV claims that the Music ...

William Ow took over the abandoned former chewing gum factory on the far Westside of Santa Cruz known as the Wrigley Building ...

Wrigley’s Extra gum, known variously as Orbit, Yida and Freedent in international markets, has unveiled a global redesign by design consultancy Elmwood. The new brand identity revolves around the idea ...

In 2019, Mars Wrigley announced plans to make 60-million dollars worth of improvements to the facility, as well as add an additional nearly 130 employees. According to Arends, the plant now produces ...

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