When it comes to the NIL era of college athletics, no school has seen more exposure come across multiple women’s sports than ...

When Colin Hodgson attended his first meeting with members of the Nunavut curling team that will play at the Canadian women's ...

As female college athletes have taken the media by storm, increased television coverage and financial recognition are ...

Publicis Media unveiled Women's Sports Connect, a new offering that has the large media agency buying positions in women's ...

Nike is back in the game, advertising during the Super Bowl for the first time since 1998 and it is very telling that they ...

Women’s Sports Connect provides cross-channel strategy for media investment, content creation, NIL deals and event activation ...

On the latest Sporticast episode, hosts Scott Soshnick and Eben Novy-Williams speak with Susie Piotrkowski, VP of women’s ...

A hallmark of effective inclusive marketing is changing the narrative of incomplete stories, limited perceptions, and harmful stereotypes that run rampant in society.

Though she acknowledges that there’s ‘still a lot of research to be done’, her efforts to decipher the findings of existing ...

For years, women’s sports fought for recognition. Now, they’re demanding it. With new leagues launching, expansion teams ...

BUFFALO, N.Y. (WIVB) — A Cheektowaga man was found guilty of disorderly conduct on Monday after he yelled racial slurs toward ...

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