Bag charms are officially one of the biggest fall fashion trends—and I couldn’t be happier about it. You might associate ...

Bouclé fashion is going to be *huge* this winter. Whether you want to get a head start on next season's biggest trend or just ...

In recent times, we have seen a rising popularity in loose-fit denim jeans. Whether they are flared, or mom jeans, it is ...

Shop TODAY editor Julie Ricevuto stops by Studio 1A to share fashion and beauty items that are trending this fall season.

Below, see all the top trends from Bridal Fashion Week.

By Marian Makkar and Amanda Spry Generation Z has been called ‘the sustainability generation’. Born between 1997 and 2013, 58 ...

Our spring 2025 street style photos are proof that a good pair of shoes really can take you places. From Copenhagen to Paris, ...

During the first leg of the festive sale season, which ran from September 26 to October 6, fashion emerged as the ...

Maya Jama’s style is the perfect mix of glam and fun, always keeping things playful yet polished. She effortlessly goes from ...

PureWow Editors select every item that appears on this page,, and the company may earn compensation through affiliate links ...

Black cherry is taking over our beauty bags and closets. Inside, find our top product picks for rocking the trend from ...

Osebo the Zaraman, a popular Ghanaian fashionista and boutique owner and Bishop Kwabena Asiamah, also known as Ajagurajah, ...