It’s a tale as old as time: Pepsi releases a new flavor, then Coke follows suit with a flavor launch of its own. But, in a ...

This year alone, we’ve seen Coca-Cola move into the probiotics space with Simply Pop, the return of Sprite’s beloved Remix ...

In its new brand platform "You can't hide great taste", Pepsi captures the pure, unfiltered expressions of joy people exhibit when they take a sip of Pepsi. The campaign aims to tap into a simple ...