Media reports quoting internal memo of the company. He will reportedly transition out of the company in the coming weeks ...

Flipkart-owned fashion ecommerce platform Myntra’s chief product and technology officer Raghu Krishnananda has stepped down ...

The fast casual's first national marketing effort since its menu overhaul last year puts the spotlight on the everyday moods and occasions ...

Differentiation is still the name of the game in marketing, and big brand campaign tactics are uniquely equipped to cut ...

Panera Bread has unveiled its newest campaign, “It Just Meals Good.” The new campaign and platform – its first with 72andSunny New York – signals a repositioning of the brand, empowering customers to ...

Anonymous Ads” was created and executed by new appointments Mischief and VaynerMedia, and helps the brand address a “sea of ...

A viral SNL sketch derives humor from the psychological mindsets of consumers. Here is how marketers can learn from it and master branding.

Brands like WinZO and Snitch are aligning their influencer programs with the government's ambitious $1 billion initiative.

India has seen a huge rise in the number of direct-to-consumer brands. A country that was once dominated by traditional ...

Chronicling the ads featured on BestMediaInfo.com this week, including Coke Zero, Thomas Cook, Liebherr, Colgate, Traya, ...

Bear House Clothing Pvt. Ltd. has raised a total of ₹50 Crore in a Series A funding round led by JM Financial India Growth ...

Cashback platform CashKaro has unveiled a Ghibli-style advertisement that takes a cheeky dig at coin apps, emphasising that ...