YouTube star Rick Shiels, who has nearly three million subscribers on his main channel, announced on Friday that he has ...

Companies big and small in the golf equipment world gathered in Orlando and Gary Van Sickle checked out gear worth ...

During an interaction with the media, including Sportskeeda, ahead of the International Series India, Paul Casey opened up ...

Ian Poulter and Lee Westwood's Majesticks team will have a new look for the 2025 LIV Golf season, after the all-European ...

Primo Golf, which calls itself one of the fastest growing golf apparel lines in the game with headquarters in Lehi, announced a partnership Monday with Mickelson and his LIV Golf team, HyFlyers GC.

Tom McKibbin has joined LIV Golf and Jon Rahm's Legion XIII team ahead of the new season, despite seeking advice from Rory ...

LIV Golf star Phil Mickelson and YouTuber Grant Horvat recently announced a collaboration with fellow LIV Golfer and two-time ...

Anything you might see or use at your local course is probably being promoted, but the PGA Merchandise Show is a trade-only ...

Golf apparel brand Primo later this morning is announcing a partnership with Phil Mickelson and his LIV Golf team, HyFlyers GC, designating it as the franchise's first official golf apparel sponsor.

LIV Golf's RangeGoats have announced a new apparel partnership with Swannies Golf, which will see the team's on-course ...

Primo - partially owned by influencer, Grant Horvat - has been designated as the “official golf apparel sponsor” of Phil ...

The CBS analyst’s blunt comments at Torrey Pines reverberated around golf and she talked to SI about what might fix the one ...