As brands vie for attention in a world of split screens and viral reels, experts weigh in on what IPL campaign effectiveness ...

Vishal Singh, Country Head India, Xapads Media, writes that contextual advertising lets brands be present in the moments that ...

Marketing & Sales at Maruti Suzuki India Limited, delves into the company’s key marketing priorities, and explores AI, IPL ...

IPL fever hit Delhi when DC faced MI recently. Fans turned Arun Jaitley Stadium into a cricket carnival with posters, drum ...

CSK's unlisted shares were valued at Rs 31 apiece. By 2024, those shares skyrocketed to Rs 190-195, providing a 529% profit for stakeholder LIC.

Defending champions Kolkata Knight Riders have not been able to display the same consistency as last year in the Indian ...

Ahead of Kolkata Knight Riders (KKR) taking on Punjab Kings (PBKS) in IPL 2025, seam-bowling all-rounder Ramandeep Singh ...

Ramandeep Singh praised Dwayne Bravo's mentorship at KKR, noting his champion mindset. He compared captains Rahane and Iyer's ...

Depleted Chennai Super Kings will host inconsistent Kolkata Knight Riders in the 25th match of the Indian Premier League 2025 ...

Virat Kohli is reportedly in talks to invest in Agilitas after concluding his eight-year contract with Puma. The announcement ...

The brand is aiming for consumer recall via a digital-first IPL campaign. Birla Estates' Head of Marketing speaks to afaqs!

"Kaspersky researchers have identified websites that pretend to sell tickets for IPL matches. Fraudsters create a website ...