Gone are the days when the IPL was seen only as a massive brand awareness ecosystem. The league, now, is increasingly being ...

When the first ball was bowled in 2008, few anticipated the Indian Premier League would evolve into a $17.2 billion behemoth ...

As brands vie for attention in a world of split screens and viral reels, experts weigh in on what IPL campaign effectiveness ...

Vishal Singh, Country Head India, Xapads Media, writes that contextual advertising lets brands be present in the moments that ...

The image features actress Lily James posing on the red carpet at the Golden Globe Awards. She is wearing a red strapless ...

File - The Instagram logo is seen on a cell phone, Friday, Oct. 14, 2022, in Boston.

Mumbai Indians (MI) bowling coach Lasith Malinga was left in stitches as star batter Tilak Varma donned a supermain suit ahead of their IPL 2025 clash against Sunrisers Hyderabad (SRH).

Poet and lyricist Yahya Bootwala has accused Akshay Kumar's Kesari Chapter 2 writer Sumit Saxena of plagiarism, claiming that ...

Up until now, the only way to get your hands was if you had a business account. The ExpertBook series has long catered to the ...

The medical spa industry is rapidly growing, driven by technological advances and shifting consumer preferences for cosmetic ...