What readers love about being a Celtics fan. Responses have been lightly edited for length and clarity. “As fans, we have unrealistic expectations based on the large number of blow-out wins we ...

The Celtics are on their way up. The team, who clinched the No. 1 spot in the NBA Eastern Conference this season, may be on their way to winning it all. Though the series is tied 1-1 right now ...

On the fan engagement side, Celtics fans showed their usual loyalty, driving record viewership on NBC Sports Boston and racking up over 880 million global video views across social and digital ...

How the Celtics digital media team won the hearts, and eyeballs, of fans across the NBA The small army of videographers and social media specialists has gained a major following, with some ...

This month’s edition of Beyond the Parquet features Amelia McQuade, who is the Manager of Community Engagement for the Boston Celtics. McQuade is a graduate of Endicott College in Massachusetts ...

But the Celtics have found other ways to remain engaged with fans. The Celtics have approximately 20 million social media followers worldwide, and they have stayed up on the trends.