News

As schools let out and summer starts, kids in the U.S. are tuning into television—especially streaming programs.
In today’s rapidly evolving advertising landscape, precise planning is no longer a luxury – it’s a necessity for maximising your ROI. Our exclusive guide provides the critical intelligence you need to ...
Latest Nielsen data reveals Australia’s financial brands boosted ad spend by 16% to $696M, driven by digital growth, brand-building, and superannuation investments.
During June, streaming’s share of TV viewing in Mexico showed a slight increase of 0.2 percentage points compared to the ...
NEW YORK – July 22, 2025 – Netflix is on the rise, as the streamer’s share of television viewing in June ranked in the top three among media companies for the first time in Nielsen’s Media Distributor ...
Media fragmentation creates scattered audiences. Find out how to engage and measure across all channels for better ROI.
La fragmentación de los medios crea audiencias dispersas. Descubre cómo captar y medir a través de todos los canales para ...
La frammentazione dei media crea un pubblico disperso. Scoprite come coinvolgere e misurare tutti i canali per ottenere un ...
Fragmentacja mediów powoduje rozproszenie odbiorców. Dowiedz się, jak angażować i mierzyć we wszystkich kanałach, aby uzyskać ...
Gracenote, the content data business unit of Nielsen, has announced the appointment of Ryan Moore to the new role of Chief Business Officer for Gracenote, effective July 2025. Ryan will lead all go-to ...