Many software companies have engaged in situational pricing at some point—but it often bites them down the line.

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EA Sports FC 25 will receive its most significant mid-season update, focusing on core gameplay mechanics. Defensive improvements make it more challenging for defenders to catch up to fast ...

The changes are part of an effort on the companies’ part to boost the adoption of their AI tools among business users.

EA Sports is going back to school. The video game company announced Thursday it will release College Football 26 later this year after the massive success of College Football 25 this past season ...

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EA has rights to the most popular sports in gaming, allowing annual releases that continually prompt new sales. Adding college football back to the mix brings the potential for another major ...

EA Sports UFC 5 releases new update for January 9, available at 1 PM ET for PlayStation 5 and Xbox Series X/S. Patch 1.18 for EA Sports UFC 5 adds undefeated fighter Azamat Murzakanov and makes ...

The original creators of much-loved sci-fi horror video game Dead Space say they pitched EA on Dead Space 4 this year, only for the publisher to say it wasn’t interested. In an interview with ...

A popular EA game is now available for free. EA — or Electronic Arts as they officially known — is responsible for games series such as Battlefield, Apex Legends, Mass Effect, Need for Speed ...

The platform appears to be updated fairly regularly, is growing in popularity and boasts users such as Comcast, Starbucks, Toyota, Google and Electronic Arts (EA).

College Basketball 10 was the last entry in EA’s beloved franchise. One thing is clear either way: no matter who takes the leap, a college basketball game is still quite far away. The NCAA’s ...