The multichannel off-price retailer Sierra announced it is holding a grand opening celebration next Saturday to mark the arrival of its first California location in South Lake ...

Sierra, which traces its roots to former Reno-based company Sierra Trading Post, is opening its first store in California at ...

Folks looking to drink more coffee and do more stuff in Reno will get their chance later this week as Lake Tahoe-based Drink Coffee Do Stuff opens its first location in the city. The specialty coffee ...