Paramount Global is teaming up with iSpot.tv to offer more transparency into consumers’ responses to ads — its latest partnership with a Nielsen competitor. iSpot’s new measurement offering ...

Chicago, March 31, 2025 (GLOBE NEWSWIRE) -- Circana, LLC, Paramount (NASDAQ: PARA, PARAA), and iSpot today announced ... for their campaigns. “This partnership builds on our commitment to ...

Morningstar brands and products Company Portfolio ...

Chicago, March 31, 2025 (GLOBE NEWSWIRE) -- Circana, LLC, Paramount (NASDAQ: PARA, PARAA), and iSpot today announced a new collaboration ... learning and optimization for their campaigns. “This ...

"This partnership builds on our commitment to delivering performance ... don't always have the time and resources to perform a rapid analysis on impact.” Paramount, iSpot, and Circana will be ...

Paramount Global has tapped iSpot for a new measurement tool that analyzes how consumers respond to commercials ...