News

Myntra has appointed Sampath Daniel as deputy director for digital marketing. Prior to this role, Daniel served as senior ...
Sunder Balasubramanian breaks down how Myntra Fwd is capturing Gen Z’s attention through trend-first marketing, ...
Mumbai: Myntra’s latest ‘Fashion With Caution’ campaign features Ranbir Kapoor and Triptii Dimri, as they issue a lighthearted ‘public apology’ to everyone who has found themselves in unexpected ...
At the recently held e4m RetailEX Conference 2025, Sunder Balasubramanian, Chief Marketing Officer (CMO) of Myntra, debunked common myths about Gen Z consumers, emphasizing their rising spending ...
Meesho, while witnessing a 32.14% drop in search volume, still emerged as the most downloaded app, with 16.44% growth in ...
Gruhas invests ₹12.5 crore in LehLah, a content commerce startup connecting creators with brands through affiliate marketing.
Brands like WinZO and Snitch are aligning their influencer programs with the government's ambitious $1 billion initiative.
Myntra and Duroflex have partnered to promote ... s lifestyle narrative and sets a new standard for innovation in sleep marketing.” ...
LehLah operates as a creator-driven platform that allows influencers to monetise their content through curated product ...