Myntra has appointed Sampath Daniel as deputy director for digital marketing. Prior to this role, Daniel served as senior ...

Chronicling the ads featured on BestMediaInfo.com this week, including Coke Zero, Thomas Cook, Liebherr, Colgate, Traya, ...

Meesho, while witnessing a 32.14% drop in search volume, still emerged as the most downloaded app, with 16.44% growth in ...

Brands like WinZO and Snitch are aligning their influencer programs with the government's ambitious $1 billion initiative.

India’s quick commerce markets zoomed to new heights with its revenue crossing $4.2 Bn from 2021 to 2023 D2C shoppers want ...

D2C apparel startup OUTZIDR has raised INR 30 Cr (around $3.5 Mn) in a seed funding round led by Stellaris Venture Partners ...

India has seen a huge rise in the number of direct-to-consumer brands. A country that was once dominated by traditional ...

“This isn’t just an acquisition – it’s a power move,” Sukhramani declared in his first LinkedIn post. The founder further ...

Footwear brand Yoho targets Rs 1,000 crore in revenue by FY2030, plans to expand offline presence with 2,000 MBOs by 2025.

But as short-lived crazes go, Prashant’s impact has been made strongly and effectively—that too, at a throwaway price.

When you shop online, do you filter out products with less than four stars? Do you read reviews by ‘verified buyers’ before ...

In a recent remark, Commerce Minister Piyush Goyal asked if it should be a source of pride that startups are making young people delivery boys and girls.