Sunder Balasubramanian breaks down how Myntra Fwd is capturing Gen Z’s attention through trend-first marketing, ...

Myntra has appointed Sampath Daniel as deputy director for digital marketing. Prior to this role, Daniel served as senior ...

At the recently held e4m RetailEX Conference 2025, Sunder Balasubramanian, Chief Marketing Officer (CMO) of Myntra, debunked common myths about Gen Z consumers, emphasizing their rising spending ...

Mumbai: Myntra’s latest ‘Fashion With Caution’ campaign features Ranbir Kapoor and Triptii Dimri, as they issue a lighthearted ‘public apology’ to everyone who has found themselves in unexpected ...

Myntra and Duroflex have partnered to promote ... s lifestyle narrative and sets a new standard for innovation in sleep marketing.” ...

The rapid rise of Snitch presents a major challenge to the Reliance Retail, India's largest retailer, headed by Isha Ambani, ...

Brands like WinZO and Snitch are aligning their influencer programs with the government's ambitious $1 billion initiative.

Meesho, while witnessing a 32.14% drop in search volume, still emerged as the most downloaded app, with 16.44% growth in ...

Gruhas invests ₹12.5 crore in LehLah, a content commerce startup connecting creators with brands through affiliate marketing.

India’s quick commerce markets zoomed to new heights with its revenue crossing $4.2 Bn from 2021 to 2023 D2C shoppers want ...

Currently focused on fashion and beauty, Lehlah is now expanding into home accessories and gadgets. It recently partnered ...