As brands vie for attention in a world of split screens and viral reels, experts weigh in on what IPL campaign effectiveness ...

Vishal Singh, Country Head India, Xapads Media, writes that contextual advertising lets brands be present in the moments that ...

Acquired's podcast explores IPL's rapid growth, valuation, and global impact, comparing it to major US leagues while noting ...

Marketing & Sales at Maruti Suzuki India Limited, delves into the company’s key marketing priorities, and explores AI, IPL ...

Defending champions Kolkata Knight Riders have not been able to display the same consistency as last year in the Indian ...

Beware of IPL ticket & streaming scams! Kaspersky warns of fraudsters exploiting IPL fever. Learn how to protect yourself ...

“No one buys pipes the next day by watching our logo. We are in it for the brand presence.” With IPL offering bountiful value, brands have come to realise the value of long-term ...

Ahead of Kolkata Knight Riders (KKR) taking on Punjab Kings (PBKS) in IPL 2025, seam-bowling all-rounder Ramandeep Singh ...

These websites are crafted to closely mimic official IPL ticket portals, complete with logos, branding, and professional design. Fans looking to purchase match tickets are tricked into entering ...

Virat Kohli is reportedly in talks to invest in Agilitas after concluding his eight-year contract with Puma. The announcement ...