Eli Lilly’s latest TV ad, unveiled during the Grammys on Sunday night, highlights the importance of early diagnosis for ...

Advertising on X (formerly Twitter) can be a slippery slide for brands. So, how can marketers successfully navigate this ...

With analysts projecting advertising to grow in 2025 after a bumpy year in 2024, VEVO is aiming to take a piece of the ad ...

As brands focus on innovation and inclusivity, they are increasingly addressing unique challenges such as hyperpigmentation, skin sensitivity ... of a broader cultural shift that celebrates ...

The year is 1984. It’s Super Bowl Sunday and you turn on the TV to see a procession of stern men marching through a tunnel.

To equip marketers with deep insights into TikTok's community’s evolving wants and needs, the platform issued its annual trend forecast - What's Next 2025 Trend Report. It shows that in 2025, the TikT ...

As third-party cookies disappear, video publishers face a stark reality. Without precise targeting and retargeting, their ad inventory risks becoming commoditized. For midsize players like FAST ...

Ahead of her AW25 show at Berlin Fashion Week, we speak to the designer about how she’s hoping to capitalise on her brand’s ...

James Jean is one of the most creative artists working today, and creates with traditional techniques to create elegant, ...

The skincare obsessed generation is seemingly undoing all their work for a temporary, killer glow. We unpack Australia's ...

Digital transformation has altered the way content is consumed, with the increasing use of screens and technology. Branding ...

Thomas Oide/Axios A slew of advertisers are bringing a healthier and more female-focused message to this year's big game, with spots highlighting everything from breast cancer awareness to obesity and ...