And new research suggests there is good reason for this - with the average parent reading the same bedtime story to their children 416 times a year. That's a lot of lunches with the Gruffalo.

“Stories are key in nurturing children’s language development ... while 63 per cent simply enjoy reading at bedtime. In fact, 46 per cent of those polled, via OnePoll, said reading to their ...

The typical parent will read the same bedtime story to their child 416 times a year, according to a survey of 1,000 parents with children aged up to four. On average, a parent will read their ...

THE average parent will read the same bedtime story to their little one 416 times a year. A poll of 1,000 mums and dads with children aged up to four, found 79 per cent have re-read the same book ...

“Stories are key in nurturing children’s language development ... while 63 per cent simply enjoy reading at bedtime. In fact, 46 per cent of those polled, via OnePoll, said reading to their ...

Working with ChatGPT to create a custom children's book was an exercise in a lot of back and forth to get it right -- and a ...

The average parent will read the same bedtime story to their little one 416 times a year. A poll of 1,000 parents with children aged up to four found 79% have re-read the same book at their child ...

To maximize the product’s effectiveness, parents should establish a calming bedtime routine that includes winding down activities, such as reading or gentle play, alongside the use of Hiya Kids ...

From bedtime favourites to nostalgic keepsakes, these beloved children’s books are now up to 70% off in the Amazon Book Sale, ...