Already, early adopters have reported a 70-80% increase in asset variant production efficiency and a 75% reduction in asset revision time. Estée Lauder has been using Firefly’s updates to shorten the ...

After spending months in beta, the Firefly AI-powered video editing tool is available for all Premiere Pro editors.

If you're curious about AI video, Sora and Firefly are where most people start. I put them through a full comparison so you can skip the guesswork—and the disappointment. Adobe Firefly generates ...

Adobe Firefly is reimagining how marketers and business owners create AI content at scale by turning a simple image into polished, cinematic content using nothing but a prompt. The result? Fully ...

Adobe Photoshop is a raster image editor that first saw the light of day in 1990. When it was released, it surpassed or ...

Aristotle Capital Management, LLC, an investment management company, released its “Value Equity Strategy” first quarter 2025 ...

Adobe (NasdaqGS:ADBE) recently announced a partnership with Ant International to enhance their payment and marketing ...

Tools like Generative Expand and the Media Intelligence search tool are now generally available in Premiere Pro.

Adobe is placing media intelligence as a centerpiece of its video workflow vision, positioning the ... Read More ...

Premiere Pro searches, expands clips and translates subtitles with the help of the AI Firefly. After Effects should run faster than its predecessor.

The Adobe Express Agent uses generative AI to create graphics that can be embedded directly into apps such as Word and PowerPoint.