Indian tea prices in the US are set to rise ahead of Diwali as new American tariffs on Indian imports take effect.

US consumers face price hike on Indian tea due to tariff increase, impacting Wagh Bakri's exports and US market growth.

Wagh Bakri launches super-premium tea for connoisseurs, priced at ₹800/kg, targeting growth in domestic and international ...

Royale is crafted from “100% handpicked Assam tea leaves, combining high-grown long leaves with robust CTC teas. The result ...

Wagh Bakri is leveraging technology to promote sustainable practices, both in cultivation and packaging. Tarun elucidates, “At Wagh Bakri, the majority of our tea is sourced from certified ...

In a joint operation with the legal team of Wagh Bakri Tea Group, the Odhav police on Saturday seized 1,175 counterfeit tea ...

For a company that has humble beginnings, passes on profits to consumers, and expands in one or two states at a time, it is perhaps this obsession with quality that has made Wagh Bakri India’s ...

(From left) Priyam, Parag, Rasesh and Paras Desai at Wagh Bakri Tea Lounge in Ahmedabad Image: Kapil Kashyap A hmedabad, July 1971. A fine drizzle began to veil the city early in the morning.

Wagh Bakri has cast well-known actors from the Hindi film industry such as Divya Dutta, Darsheel Safary, Suchitra Krishnamoorthi, and Anand Tiwari to enhance campaign outcomes.

Wagh Bakri Tea, one of the country's oldest premium tea brands, has been recognized as India's Number One Most Trusted Tea Brand by TRA Research in its Brand Trust Report 2022.

“Wagh Bakri is on a journey to get into newer markets. Tea is a habit-forming category. Hence, the task is to ensure that we get consumers to switch from their habituated brands to a new one ...