Launched in 2013 by entrepreneurs Miranda Qu and Charlwin Mao, Xiaohongshu began as a guide for wealthy, mostly female Chinese travelers seeking shopping recommendations. It has since evolved into ...

Once niche and underground, anime, comic, and game collectibles are now a $23 billion force shaping China’s next consumer ...

As TikTok refugees migrated to Xiaohongshu en masse ahead of a now-paused U.S. ban in January, American shoppers are now looking for places even cheaper than rock-bottom retailers such as Shein ...

HONG KONG--As the threat of a TikTok ban looms, U.S. TikTok users are flocking to the Chinese social media app Xiaohongshu – making it the top downloaded app in the U.S. Some of the “TikTok ...

US TikTok users are being inundated with videos from Chinese influencers encouraging them to buy direct. Read more at ...