The kickoff to Super Bowl LX is nearly a year away, but NBCUniversal is already at work trying to tackle ad dollars for the ...

February of 2026 cannot get here fast enough for the NBC ad sales team. The network will have an outstanding trio of tentpole ...

The Philadelphia Eagles won the Super Bowl against the Kansas City Chiefs. The Philadelphia Eagles weren't the only winners on Super Bowl Sunday. Besides the big game and the halftime show, viewers ...

The asking price for a 30-second unit in the game, which will air on Feb. 8, 2026, is $7 million, multiple media buyers said ...

With NBCUniversal’s asking price for a 30-second ad in Super Bowl LX being $7M, some buyers are surprised at the cost.

The Grammy winner's performance drew in 133 million viewers, more than the game itself ... is facing scrutiny after critics say its Super Bowl ad promotes weight loss drugs that are not FDA ...

Originally delayed out of sensitivity for the L.A. wildfires, CMO Kristyn Cook says now is the right time to get back in the game.

Kendrick Lamar ’s Super Bowl LIX halftime performance drew 125 FCC complaints, according to several FOIAs filed following the event, including one by The Hill.