Molson Coors Beverage Company has announced a strategic partnership with Fever-Tree in the US, aiming to fuel its ...
The Coors Light manufacturer’s 8.5% stake in the nonalcoholic carbonated mixer, worth $89 million, further builds on its long-term strategy of increasing its exposure beyond beer.
The London-listed mixer-maker said Molson Coors would acquire an 8.5% shareholding in Fevertree.
The deal gives Molson Coors exclusive commercialization rights to Fever-Tree’s U.S. portfolio, alongside an equity investment by Molson Coors into Fevertree Drinks plc Partnership designed to fuel ...
Molson Coors’ appeal emphasized that Keystone Light is an economy beer while Stone’s products are craft beers, and that the jury had found trademark infringement “even though those beers ...