Easy Mike’s Margaritas are perfect for summer and the holiday season! Mike’s lemonade has always been my go-to drink. Ho ...

This campaign set out to re-establish the brand revelancy. A long-time category leader and favorite, Mike's Hard Lemonade's popularity had fallen off and was failing to attract millennial drinkersover ...

We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to source case studies and best practice for the purposes of internal training, as well as for putting persuasive ...

Mike’s Hard Lemonade Co. is the fastest growing beer company in America and a top-ten brewer, due to a growing portfolio of premium flavored malt beverages. Falling under the Mark Anthony Group ...