Lipton has caused a huge stir after announcing its iconic Peach Ice Tea is being ‘discontinued’, with fans refusing to ...

What You'll Get - Lipton Iced Tea Lemon sweetened iced tea mix with natural flavors, no artificial sweeteners, flavors, or colors, 2.1 ounces per pack, 28 quarts per pack, 1 pack total Delicious ...

Lipton took fans through a roller coaster of emotions after it pretended to discontinue its peach iced tea. The emotional ...

Lipton fans are mad over this madcap marketing stunt. The beverage company caused commotion on Tuesday night after announcing ...

What You'll Get - Lipton Iced Tea Lemon sweetened iced tea mix with natural flavors, no artificial sweeteners, flavors, or colors, 28 quarts per pack, 1 pack total Delicious Lipton Flavor - This ...

What initially seemed to be an announcement about an ice tea being discontinued wound up an early April Fool’s Day prank.

A key challenge for a mass-market product such as Lipton Iced-Tea instant lies in optimizing consumer consumption and retention strategies to drive purchase behavior at relevant moments. Capitalizing ...

The whole Ice Tea category was alien to Egyptians prior to Lipton Ice Tea's launch in 2016. Hot tea, however, is the national beverage and it is widely believed that hot tea gone cold is not drinkable ...

Drinks brand, Lipton Ice Tea, has launched #PassTheSunshine, its biggest ever creator-led campaign in Australia, in partnership with influencer agency, Billion Dollar Boy. Fuelled by research showing ...