Insurance giants Liberty Mutual, Allstate, and Progressive are among the top mascot-driven advertising campaigns, MarketCast reported. These ads intend to entertain viewers while delivering measurable ...

Liberty Mutual's LiMu Emu and Doug Take the Top Spot: Liberty Mutual's dynamic duo, LiMu Emu and Doug, emerged as the leading insurance mascots in Ad Breakthrough, Messaging, and Branding categories.

Think Flo for Progressive Insurance. LiMu Emu and Doug for Liberty Mutal. Or Mayhem for Allstate. The chain, which is owned by 7-Eleven, has roughly 3,300 stores across the country. Nearly 500 are ...

humor and likability according to MarketCast's data Liberty Mutual's LiMu Emu and Doug Take the Top Spot: Liberty Mutual's dynamic duo, LiMu Emu and Doug, emerged as the leading insurance mascots ...