Don’t call it a comeback—call it a “re-Hooterization.” That’s the word Neil Kiefer, CEO of HMC Hospitality Group—the parent company of the group of men who created the Hooters brand ...

That’s the word Neil Kiefer, CEO of HMC Hospitality Group—the parent company of the group of men who created the Hooters brand—is using to describe the planned family-friendly makeover of the ...

Hooters is planning a family-friendly makeover once it emerges from bankruptcy. Red Lobster was driven into bankruptcy by mismanagement under a former owner, global shrimp supplier Thai Union.

As part of the company’s efforts to revitalize its brand, Hooters is discontinuing weekly bikini nights, including fresher and higher-quality ingredients on the menu.

Toning down the overt sexuality is one thing; making it known to the world that Hooters is now a family-friendly place is another challenge. But it’s not just about the employees’ standard-issue ...

Toning down the overt sexuality is one thing; making it known to the world that Hooters is now a family-friendly place is another challenge. But it’s not just about the employees’ standard ...