After largely focusing Google I/O 2025 on the ways the company wants Gemini to change everything from searching the web to filmmaking, Google is finally ready to launch new hardware. The next Made by Google event is on the books for August 20,

Google has consistently ranked among the best smartphones for its affordable devices over the past six years, particularly with its Pixel A series. The Pixel 3a set the trend for major phone manufacturers to provide a compelling experience at half the price of flagship models, intensifying competition in this segment.

Google has reportedly revealed its Pixel 10 lineup ahead of the official launch in August. Android Authority uncovered a banner showcasing the entire Pixel 10 series while “poking around” the Google Play Store. Google is expected to launch four new smartphones: Pixel 10, Pixel 10 Pro, Pixel 10 Pro XL, and Pixel 10 Pro Fold on August 21.