One of the platform's goals is to boost brand awareness among next-generation travelers about the company's loyalty program .

Here's what it was like taking Brightline On Friday, the company announced its own loyalty program called Brightline ... here are specific examples the company provided. A short-haul ride between ...

Carnival’s loyalty program ... s VIFP Club loyalty program, the reality is that the program is significantly less valuable for higher-tier guests than some rivals. For example, Gold members ...

By teaming up with established payment technology partners, businesses foster dynamic relationships that create a virtuous ...

The Cleveland Cavaliers' integration with card-linking technology provider Uptop has made Cavs Rewards a model sports loyalty ...

Hooters today launches one of its biggest loyalty ... for a Super Bowl ad targeting football fans (see story). “From the consumer perspective, Hooters is able to offer a program that is ...