Related: Popular diet drink brand adds alcohol There are also growing health concerns about alcohol consumption. Earlier this ...
The soda giant that recently moved its US media business from incumbent WPP to Publicis is bringing its fair share of ...
A season-long strategy around NIL athletes drove measurable results, increased brand visibility and strengthened community ...
The brand is extending its “Best Coke Ever?” platform with an effort spanning TV, out-of-home, experiential and a Coke Zero Sugar Thirsty Fan Cam.
A Reddit user posted a screenshot of the advertisement in the r/ABoringDystopia subreddit. It shows a Coca-Cola bottle as the hub of a Ferris wheel. However, the logo that appears at the bottom is ...
At Adobe Summit, Coca-Cola CEO James Quincey shares his vision of a Minority Report-style future where we all appear in our own adverts, and get hounded by gen AI until we buy.
Coca-Cola is using AI to scale personalisation in global marketing, building on the success of "Share a Coke." ...
Coca-Cola stock is perhaps most notable for its illustrious ... the company already says it is seeking to add healthier snacks and protein drinks to its product mix. Is PepsiCo a Buy, Hold ...
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