KDP’s share in energy was close to zero. In 2025, it expects more than $1bn in retail sales from energy brands: with its ...

So when the company approached him about being the face of its new brain-boosting C4 Smart Energy campaign, "Get That Hart Smart Energy," launching today, the fit was natural. “I felt the ...

Nutrabolt's C4 Energy drink has drafted a few pro football stars for a campaign positioning the brand as “Made for Athletes. Certified for Sport.” C4 claims the positioning is backed by the ...