2025 Big 12 Tournament: Explaining logo-centric court with conference branding scattered throughout floor
The Big 12 Conference last month unveiled a brand-new, aesthetically unique court for this year's basketball championships ...
Big 12 tournament court raises eyebrows with hundreds of logos
Having hundreds of XII logos emblazoned sideline to sideline on the basketball court being used for the Big 12 tournament has ...
What’s up with the Big 12 tournament’s court? Fans pan design, but players see it differently
Big 12 chief marketing officer Tyrel Kirkham is one of the league employees tasked with modernizing the conference. In 2022, ...
Chicago Tribune9d
Awesome or eyesore? Big 12 Tournament’s logo’d court makes a statement either way.
KANSAS CITY, Mo ... featuring black baselines and sidelines and the Big 12 logo splashed across center court. The product is cool or crass, awesome or ugly, depending on who you ask, yet ...
USA Today8d
Big 12 tournament court: Social media reacts to conference's floor pattern, design
mimicking the Big 12's "XII" logo. Reporters on site in Kansas City for the Big 12 tournament have also noted the court looks noticeably worse on the TV broadcast, or from even a birds-eye view ...
The Cincinnati Enquirer8d
Social media reacts to interesting court at Big 12 tournament: 'Brutal on the eyes'
says the court at T-Mobile Center in Kansas City takes inspiration from Undefeated's "iconic 5-strike logo." The court, which ...
Brett Yormark on Big 12 Tournament court: ‘We wanted to make a profound statement’
Big 12 commissioner Brett Yormark defended the floor as the Big 12 men’s tournament got underway Tuesday.
What is going on with the Big 12 tournament basketball court? Brett Yormark defends floor design.
The Big 12 went bold and partnered with Undefeated to design a funky basketball court with tiny "XII" logos all over it.