LeBron James is making a fashionable entrance into the world of Barbie. On Wednesday, Mattel, the makers of Barbie, in ...

Barbie said the new James doll was made in partnership with the LeBron James Family Foundation, and the toymaker will make a ...

LeBron James will be the first pro athlete to get a Ken doll in his likeness as part of a partnership with Mattel.

Barbie has announced that LeBron James is the first athlete to have a Ken doll. Mattel, the parent company that owns Barbie, released photos of its new doll in the likeness of NBA legend ...

The latest honor for the NBA superstar comes from Barbie manufacturer Mattel, who announced that they have created the first-ever athlete-inspired Ken doll to recognize James. James said the honor ...

LeBron James is teaming up with Barbie and Ken. But like all deals involving the NBA superstar, it won’t come cheap. On Wednesday, Mattel announced that the Barbie brand will be releasing a ...

Mattel, the makers of Barbie, announced on Wednesday that the Los Angeles Lakers superstar will be the first professional athlete to get his own Ken doll in his likeness. James will become Mattel ...